The Do's and Don'ts of Demo Tables

The purpose of an in-store demo is to attract guests of the store to the brand you are representing. Even with the limited items provided, there are still ways to make the simplest demo better. All you need is an eye for detail and some creativity. 

The best way to present a product is to do just that: make your demonstration table presentable. Simple ways to dress up your table include:

1.     Make sure you use a tablecloth. A quick way to appear unprofessional is by allowing guests to see the boxes stacked up underneath the table – make sure those stay covered!

2.     When setting up the product table, use some care and come up with a pattern. Organize the display products so it looks neat and clean.

3.     Look around you! What can be used? Is there a small plant somewhere? Ask the venue management before using any products, but most managers will be appreciative of your interest.

It is also just as easy to make a table look unattractive and, worst yet, unprofessional. Make sure to never have on the table:

1.     Your cell phone, or other personal items, such as a purse.

2.     Trash – always keep a bag or box handy, and away from the eyes of the guests.

3.     Logistic sheets, time sheets, or other event material from your agency.

4.     Set up boxes – these should always be under the table, and as mentioned, covered by the tablecloth.

Be sure to visit the Linking Promotions website at www.linkingpromotions.com. 

Fresh Batch of Promotions during the Holiday Season

FLORIDA -- With the winter holidays fast approaching, Linking Promotions has welcomed a large number and wide range of new promotions.

Linking Promotions is thrilled to be providing staffing for a Parmigiano Reggiano promotion taking place throughout the November and December months. This promotion is based in stores extending through Florida, Georgia and North Carolina. Team leads can expect cheese packages valued at hundreds of dollars to be distributed to store-goers by themselves and their team of brand ambassadors. Along with this in-store demo, the company is providing staffing for many liquor promotions ranging among a variety of different products, including Sam Adams, Bailey’s and Mike’s Hard Lemonade, as well as staffing a promotion for Ole Smokey’s Apple Pie Moonshine this past weekend.

Beyond in-store events, Linking Promotions is taking part in multi-day events based in Orlando for Kraft and Maxwell House products. The staffing for this event is not limited to only brand ambassadors: Kraft requires two mascots, four cheerleaders and a set-up and breakdown crew.

Applications are now being accepted for all events and our agents are hard at work conducting interviews.


Be sure to visit our website at www.linkingpromotions.com.