Saturday, December 31, 2011

SVEDKA Promotion Showcases Brand's Limited Edition Look

FLORIDA – Along with the excitement of the December holidays, Linking Promotions was offered the opportunity to staff for a number of liquor and wine promotions in cities throughout the state of Florida. Some brands included Mike’s Hard Lemonade, Constellation Wine, Banfi Rosa Regale and Crown Royale Canadian Whiskey. Some events took place in over 30 different locations in the state.

Our most recently staffed holiday promotion was with SVEDKA Limited Edition. The bottle sported the standard and recognizable blue SVEDKA logo, but in its opt-art design style, blue and white wavy lines circumference the otherwise clear bottle. The bottle is meant to be the brands “party bottle” for this festive wintertime season. To support the SVEDKA brands futuristic “2033” image, the bottle features the QR technology (the use of a barcode) so smartphone users can receive drink recipes formulated by the vodka company.

Linking Promotions with also be providing staff for additional upcoming promotions including a New Years Eve Smirnoff handsell and continue working the Mezzacorona Pinot Grigio demo in January.

Be sure to visit our website at www.linkingpromotions.com

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